where-do-you-sit-on-the-“martech-is-marketing”-spectrum?

McDonald’s.)

I’m curious: Where does your organization fit into this spectrum? Click here to find out.

If you agree that “martech is marketing,” join me and 2,000 senior-level marketers at The MarTech Conference, this September 16-18 in Boston. You’ll access 55 expert-led sessions loaded with creative, real-world, vendor-agnostic solutions and actionable tactics for overcoming sticky marketing challenges.

Ready to register? Pick your ideal pass and book now!

See you in Boston 🙂

Psst… I’m hosting a live Q&A webinar on all-things martech this Thursday, August 15 at 1:00PM. If you have questions, curiosities, or feedback, now’s the time to share! Secure your seat today.


Opinions expressed in this article are those of the guest author and not necessarily Marketing Land. Staff authors are listed here.



About The Author

MarTech® Conference, a vendor-agnostic marketing technology conference and trade show series produced by MarTech Today’s parent company, Third Door Media. The MarTech event grew out of Brinker’s blog, chiefmartec.com, which has chronicled the rise of marketing technology and its changing marketing strategy, management and culture since 2008. In addition to his work on MarTech, Scott serves as the VP platform ecosystem at HubSpot. Previously, he was the co-founder and CTO of ion interactive.




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