Enterprise Call Analytics Platforms: A Marketer’s Guide” examines the market for call analytics platforms and the considerations involved in implementation. The 48-page report reviews the growing market for call analytics platforms, plus the latest trends, opportunities and challenges.

In this report you will learn:

  • What trends are driving the adoption of call analytics platforms.
  • Who the leading players are in enterprise call analytics platforms.
  • What you should look for in a call analytics solution.

Also included in the report are profiles of 13 leading enterprise call analytics vendors, capabilities comparisons and recommended steps for evaluating and purchasing. Visit Digital Marketing Depot to get your copy.

About The Author

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics — from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.


Vimeo has launched Vimeo Enterprise, a video communications solution designed for large organizations. Companies will be able to manage and share live and on-demand video content with teams or send video messages to customers from a single video platform.

Why we should care

Vimeo Enterprise offers a video communication tool for marketers and sales teams to connect with customers, along with a number of features to help businesses scale their video efforts. Users have access to video analytics and can build branded video content sites, called Vimeo Showcases, using live video content.

“Organizations of all sizes use video to engage employees and build customer loyalty, but we’ve seen that large companies have complex and specific requirements when managing video at scale,” said CEO Anjali Sud, Vimeo Enterprise adds “capabilities that give organizations full control and support to power their business with video.”

Marketers managing ABM initiatives could potentially use Vimeo Enterprise to build out their marketing efforts, answer questions, announc product updates and more via live video options.

More on the news

  • Vimeo Enterprise is a separate membership level from Vimeo Business or Pro. Prices vary depending on the company size and needs.
  • It comes with added single-sign-on security features and dedicated support, including onboarding services from Vimeo’s customer support team.
  • Unilever, Deloitte and Axalta are among the companies currently using the platform’s live video streaming features, said Vimeo.

About The Author